A FuneralVision.com reader recently reached out to Thomas Parmalee, the founder of the platform, asking him for his insights on how to hold a successful event geared for funeral professionals.

This is no easy task … there are many things involved.

But, if you focus on a handful of items, you’ll be on the right path to position yourself to succeed, according to Parmalee.

Hear some of his insights in this short video.

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