Michael Schimmel, the founder and CEO of Sympathy Brands, recently sat down for an interview with FuneralVision.com.

During the interview, he shared why he went from being a full-time lawyer to starting a company focused on death care – as well as the destinations that Sympathy Brands owns, including econdolence.com, shiva.com and cemetery.com.

He also shared a sneak preview of a thought leadership conference his company is holding in conjunction with Fortitude Research and Marketing, and in association with the National Funeral Directors Association, in advance of the NFDA’s upcoming convention in Chicago.

Watch the interview here or below.

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