Every cemetery wants to expand its reach online, but chasing the next viral post isn’t the answer.
A new article on CemeteryVision.com explains why long-term success on social media comes from showing up consistently with meaningful, community-focused content rather than trying to capture fleeting internet fame.
The article features loads of insights from a webinar recently presented by Savannah Evanoff, a social media influencer and director of social media at Ring Ring Marketing
By regularly sharing educational content, local history, event updates, seasonal reminders, and behind-the-scenes glimpses of cemetery stewardship, cemeteries can strengthen relationships with families and reinforce their role as trusted community resources, Evanoff said on the webinar. She also provided an action plan to do it, step by step.
The article notes that a steady, authentic social media presence helps keep your cemetery top of mind, builds credibility over time and creates lasting engagement that far outlives the brief attention generated by a viral post.
Get more insights from Evanoff in the full article on CemeteryVision.com.
