Dean Lambert spent almost 25 years as a marketing executive with Homesteaders Life Company, where he rubbed elbows with some of the most respected titans of the preneed insurance profession, including Graham Cook, Steve Lang, Steve Shaffer, Danny Lodermeier and many others.

But about eight months ago, he retired a bit early from his position to become the executive director of the Life Insurers Council, a networking forum especially for small-to-midsize life insurance companies, where senior-level executives can exchange information and practical solutions to shared challenges.

In this video (embedded below), Lambert talks about his passion for preneed and funeral service, what the LIC is all about and why preneed marketing executives and senior executives and death care should attend the 2023 LIC Preneed Forum, Nov. 15-Nov. 16 in Madison, Wisconsin.

Watch the video.

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