Funeral & Cremation Marketing Rebrands to FirstCall Marketing

Funeral and Cremation Marketing, a leading marketing agency that focuses exclusively on the funeral home industry, has rebranded to FirstCall Marketing.

“The name ‘Funeral and Cremation Marketing’ certainly made it clear what we do, but let’s be honest … it’s a bit of a mouthful to say. Because of that, our team and our clients often shortened our name to FCM. However, the letters ‘FCM’ alone do not properly reflect our dedication to the deathcare industry. ‘FirstCall Marketing’ is not only easier to say and more memorable, but we believe that it accurately reflects our services and efforts of generating additional at-need calls (or ‘first calls’ as many funeral professionals refer to them) for our clients,” said Trevor Brown, co-founder.

Brown continued, “As our innovative marketing methods have been adopted by more and more funeral homes, we’ve been asked by several large funeral home organizations to either speak at their events or publish articles in their magazines. Because of this, we feel that the timing is right to rebrand into a more memorable and fitting name.”

Scott Jensen, co-founder, added, “In addition to changing our name and logo, we’ve changed our colors. We help our clients stand out, but we also need to stand out, so we’ve chosen a color that is not common in the industry – bright pink. So keep your eye out for a couple guys walking around in pink at the upcoming conventions. Some of the funeral homes reading this will even be getting bright pink envelopes in the mail soon” – Scott Jensen (co-founder).