Who helped you become the funeral professional you are today? What did you learn from them? How can you pass your knowledge along?
Mentoring and coaching develop the confident leaders that positively impact your firm, your staff and the death-care profession.
That is why Lisa Baue will take the stage at the Cremation Association of North America’s 105th Annual Cremation Innovation Convention to explain Why Mentoring Matters. She will explore the benefits of starting a mentorship program. Head to Washington, D.C, Aug, 9-11, 2023, to put your mentorship skills to the test and support the leaders in your business for growth.
When Baue’s father died unexpectedly, her mentors supported her transition to running her family’s funeral home. “I made many mistakes over the years as a business owner,” she said. “But with the early mentoring and the continued support those three women gave me over the years, I became a successful business owner and funeral director. I am a better person for knowing them and will be forever grateful for their mentorship.”
As a funeral home, cremation, or cemetery owner or manager, ask yourself: How well do you mentor the emerging leaders in your circle?
After more than 30 years of success as CEO/president of Baue Funeral Homes Crematory and Cemetery, Baue founded her coaching and consulting business, Your Funeral Coach, in 2021. Now, she provides private mentoring for owners, managers and key leaders who are looking for trusted resources to grow and transition themselves, their teams and their businesses.
At CANA’s convention, she’ll identify the seven essential components of mentoring to help you create a mentorship program in your firm. Sponsored by MorTrack, her session will demonstrate how your business can benefit from mentorship and coaching — from owners to managers, supervisors, and front-line staff.
Staff retention and training is a key challenge for funeral service today, so it will take center stage at the CANA convention. Other related sessions from experts include:
- Tackling burnout and staffing shortages head on, Brent Patterson and Glenda Stansbury will share strategies to engage your staff and help them grow as creative and enthusiastic professionals in Blocked, Burned Out, Blasé.
- Eric Layer will draw from national data collected over the last several years to respond to families’ preferences around disposition, memorialization, and more by Targeting with Data.
- Regulate, Recruit, and React: A Quick Take on Current Issues will bring together three presenters on three topics in bite-size format. Caressa Hughes will present a Regulatory Update; Jim Price will share tools for Recruiting Veterans; and Scott Smith will reveal his tips on How Can I Pitch In? when disaster strikes your community.
- In a special two-hour session, suicidologist Sara Murphy will assist attendees in Responding to Suicide Death and Recognizing Suicide Risk — both for the families we serve and among members of the funeral profession.
- Dan Cassin, Bryan Mueller and Cole Waybright will breathe new life into cemeteries to make sure they are Built to Last.
But Wait – There Is More!
Everyone is invited to earn their certification by registering for an in-person, pre-convention CANA Crematory Operations Certification Program taught by Tom Krowl of Cremation Systems and Wendy Russell Wiener of WRW Legal.
CANA has also planned an afterparty to celebrate being together in D.C. The Annual Membership Meeting and In Memoriam will give time to reflect on another year in funeral service. Plus, tickets are available to attend a wreath-laying ceremony at the Tomb of the Unknown Soldier and tour Arlington National Cemetery on Friday afternoon and enjoy America’s pastime in America’s capital when the Oakland Athletics meet the Washington Nationals on Friday night.
Would you like to discover how mentoring will positively impact your firm and your staff members? Join Baue and your colleagues from across the country to help develop the leaders of tomorrow! Book yourself for Aug. 9-11, 2023, at the Hyatt Regency Washington on Capitol Hill: goCANA.org/CANA23.
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