Drawing on decades of combined experience in funeral service and hospice partnership development, Lacy Robinson and Greg Grabowski announce the redesign of the Healthcare Relationship Management System – at www.funeralhrm.com – a referral growth system built exclusively to help funeral and cremation providers strengthen hospice relationships and increase at-need case volume.
Most funeral homes have no structured system for managing hospice outreach. Visits are inconsistent, follow-ups get forgotten, and there’s no visibility into which relationships are producing referrals and which are going cold. The Healthcare Relationship Management System solves this with a visual Referral Pipeline Board that ranks every hospice relationship as Frequent, Regular, Occasional, or Slipping; a real-time dashboard tracking referral volume and trends; complete account management with contact history and health scores; task-driven follow-up with assigned ownership; and ready-made outreach scripts, email templates, and growth resources – all backed by a pre-loaded, state-specific hospice directory so outreach teams can start building relationships on day one – no list-building, no research, no wasted time.
“The first version proved the concept. Our clients’ feedback made it better. The redesign is cleaner, more intuitive, and fully customizable, built around how funeral home teams actually work, so the path from login to referral growth is as seamless as possible,” said Greg Grabowski, co-founder, The Healthcare Relationship Management System.
The redesigned system also introduces advanced analytics that give funeral home teams an unprecedented view of their hospice relationships – tracking service type, disposition preferences, and body preparation choices by families referred from each hospice organization.
This data helps teams identify relationship gaps, spot which partnerships are producing consistent volume, and make informed decisions about where to focus outreach energy to protect and grow their most valuable hospice connections.
The Healthcare Relationship Management System offers simple, transparent pricing at $125 per month billed annually – one plan with every feature and unlimited users included. Monthly billing is available with a 16% savings on annual subscriptions. New subscribers also receive a complimentary copy of Engaging the Heart of Hospice written by Robinson and Grabowski.
Funeral and cremation providers can start building stronger hospice relationships today or explore the platform through a sandbox demo at www.funeralhrm.com.
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