Fortitude Research and Marketing announced the launch of Guidant, a technology company pioneering digital commerce solutions for cemeteries and funeral homes. The patented platform enables families to purchase cemetery property and related services directly from cemeteries, completely online — a first for the deathcare profession. While several companies have made…
Read MoreSoCal Approach, a recognized market leader in providing consumer insights, today announced their rebrand as “Fortitude Research and Marketing” in recognition of the company’s evolution to a global consulting agency focused on providing business and marketing solutions across industries. Driven by product expansion and increased capabilities, the rebrand includes a…
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Fortitude Research and Marketing, which provides consumer insights, is pleased to announce they have entered into a partnership with Directors Investment Group, the parent company of Funeral Directors Life Insurance Company, Passare and other subsidiaries, combining DIG’s world-class service to the death-care profession and Fortitude’s Customer Experience Program (CXP). With…
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