By Thomas A. Parmalee Welton Hong, the founder and CEO of Ring Ring Marketing, started his company as a side hustle when he was a staff engineer at Oracle. If you sit down to enjoy a meal with Welton, as some funeral professionals have been known to do, he’ll tell…
Read MoreBy Thomas A. Parmalee Karen Golden-Osborn is celebrating her twentieth anniversary as the founder of Future Planning Services, which helps independent funeral homes with preneed marketing. “We have, in essence, been helping independent funeral homes connect with their community on a proactive basis,” she explained. “These efforts over the years have…
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By Joe Weigel, owner, Weigel Strategic Marketing It’s not unusual for some funeral home owners to have healthy egos. Guiding a small business like a funeral home through the never-ending ups and downs takes great confidence. Unfortunately, in some cases, egos can inflate into so much self-confidence it impedes short–and long–term…
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